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Turkish shampoo ad featuring Hitler sparks outrage

Johannesburg , Mon, 26 Mar 2012 ANI

Johannesburg, Mar 26 (ANI): A Turkish shampoo commercial featuring Adolf Hitler has drawn outrage from Jewish groups worldwide and immediate withdrawal of it has been called for.

The commercial for Biomen, a men's shampoo, shows a gesticulating Hitler delivering an enthusiastic speech, urging male customers to buy the product that is "a 100 percent male shampoo".

"It's totally unacceptable to make use of Hitler, the most striking example of cruelty and savagery..." News24 quoted the Turkish Jewish Community as saying in a statement.

In the ad, Hitler says "if you are not wearing a woman's dress, you should not use her shampoo either".

On an international level, the United States-based Anti-Defamation League which fights anti-semitism said it was "repulsed".

According to Abraham H Foxman, the national director of ADL and a Holocaust survivor, using Hitler "who was responsible for the mass murder of six million Jews and millions of others in the Holocaust to sell shampoo is a disgusting and deplorable marketing ploy".

"It is an insult to the memory of those who perished in the Holocaust, those who survived, and those who fought to defeat the Nazis," Foxman added. (ANI)


Read More: Turki

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