Justin Bieber gets beaten and bloodied for cover of 'Complex' mag

London, Mar 20 (ANI): Justin Bieber has ditched his boy-next-door image by getting bruised, battered and bloody for a boxing themed photo shoot.

In one of the images for Complex magazine, the 18-year-old Baby singer is seen drenched in blood as he's punched in the face by a burly boxer.

Dressed in a ring master style outfit consisting of a white tuxedo shirt and black bow tie, Bieber is depicted as being hit hard in the jaw and subsequently spits out a mouthful of blood, the Daily Mail reported.

His shirt ripped and his face heavily bruised and bloodied, a bikini-clad ring girl holds the teenager back as he readies himself to fight back.

With injuries that would rival the fiercest of boxers, a crazed-looking Bieber looks ready to rumble.

In another shot he slips on a black tuxedo jacket and also goes a few rounds with a speed ball.

The amazing pictures of the teenage star was captured by Tony Kelly, a Dublin born photographer who has shot high fashion spreads for the likes of British GQ, Tatler and Vanity Fair.

The photographs of Bieber are a far-cry different from his onstage and public persona.

He is usually seen sporting an array of urban outfits, which include baseball hats and large gold chains. (ANI)