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Akira fans come together to unveil new poster with Sonakshi Sinha

Bollywood, Thu, 28 Jul 2016 NI Wire

Mumbai, July 28th, 2016: The very cool Sonakshi Sinha is all set to don a fierce avatar for her next action thriller Akira. The movie has been garnering a lot of attention amongst fans with its hard hitting story and Sonakshi's never seen before.

For the launch of the third poster of the film the makers used the unconventional idea of including the fans of the movie to unveil the poster along with the lead actress Sonakshi Sinha!

The trailer and the other posters had became a rage on the net soon after their release, hence going by the growing fan following of the movie it was only befitting to include the fans in launching the 3rd poster of the movie.

Fans are eagerly waiting to catch Sonashi throw some kicks and punches on the silver screen, and the anticipation on social media is evident by the high level of engagement and chatter that is present now .

Akira also features Konkona Sen and Anurag Kashyap in pivotal roles.

The trailer launch was also crafted strategically to ensure that the asset goes viral instantly . After a successful on-ground launch of the trailer in an event comprising of a huge gathering of college students along with the media, fans became impatient for the trailer to be officially released in the digital space.

The studios had planned to use the eagerness of the fans and audiences and use it as a trigger to give an unprecedented push to the unit. Sonakshi then took to an impromptu live chat on Facebook where she suddenly released the trailer online, amidst a live audience of nearly 20 k fans who had gathered in just about 15 mins.

Fox Star Studios presents a Fox Star Studios and A. R Murugadoss production. Directed by A. R. Murugadoss, Akira starring Sonakshi Sinha is slated to release on 2nd September 2016.

Watch the trailer here: Akira Trailer Sonakshi Sinha A.R. Murugadoss Releasing 2nd September 2016

View More : 'Akira '


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