London, Aug 31 (ANI): A study has found that the advanced functions of the latest mobile phones fail to make an impression on people who are over their 60s.
The study by Ofcom showed that only one in 20 of the age group owns a smartphone, compared to 17 percent of those aged between 55 and 64, and it also found that there was no increase between 2010 and 2011 in those over 65 using their phones to access the Internet.
According to the latest figures, 91 percent of UK adults of all ages currently own or use a mobile and one in four owns a smartphone, but only 39 percent of the over 65s use a mobile purely for phone calls, while 55 percent use text messages.
Research conducted by Cambridge University indicated that more than half of the over-50s in the UK felt nervous using an electronic product they had not seen before.
"It is critical that all manufacturers of electronics goods, particularly mobile phones, consider the needs of older users when designing new products," the Telegraph quoted Ian Hosking, Senior Research Associate, Cambridge University as saying.
"There is a real opportunity to address this anxiety and create something that is both stylish and easy to use," he added.
Emporia Telecom, who commissioned the research, makes technology for older people, and claims to have trained more than 20,000 older users over the last five years. (ANI)
|
|
Read More: Late
Comments:
