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Windows Phone will overtake Apple's iOS in 2016: Analyst

Washington, Fri, 08 Jun 2012 ANI

Washington, June 8 (ANI): Windows Phone will take nearly 20 percent of the smartphone market by 2016, overtaking Apple's iOS mobile operating system, according to a report.

Telecom analytics firm International Data Corp (IDC) said that Windows Phone growth will begin picking up, despite a slow start, as a result of Nokia's strength in emerging markets.

That growth should bring Windows Phone 19.2 per cent of the market in another four years, which would place it above Apple's iOS, which IDC expects will suffer a slight drop in market share and land at 19 per cent, The Sydney Morning Herald reports.

"Growth will moderate over the five-year forecast, given the large installed base Apple has accumulated, which means more of its addressable market will be on replacement cycles," the firm said.

"Emerging market growth is of utmost importance if iOS is to gain share," it added.

Meanwhile, the IDC predicted that Android will hold on to the top spot in the smartphone market, but it does believe its market share will peak this year.

The IDC report expects Android's hold on the market to fall from 61 per cent this year to 52.9 per cent in 2016. (ANI)


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