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Ex-boxer Oscar de la Hoya dumped as ambassador for tequila brand

New York , Fri, 02 Sep 2011 ANI

New York, Sep.2 (ANI): Retired Mexican American boxer Oscar de la Hoya has been dumped as brand ambassador for tequila Tres Generaciones after he went to rehab.

 

According to the New York Post, Beam Global Spirits and Wine had announced the deal in May, right before the troubled boxer went to rehab, trumpeting that he "epitomizes so many of the same traits and qualities of Tres Generaciones."

 

A representative of the firm said all ties with Oscar have been severed because of his personal issues.

 

He said: "We didn't know he had these issues until we had announced the deal and money changed hands. Those issues became clear shortly after, and so the deal never really got off the ground. We advocate responsible drinking. I suppose we should ask for our money back." (ANI)

 



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